Internship

THE REUSABLE BAG

Repurposing existing material to Create reusable, fashionable bags

Students: Tal Witman, On Vidal, Dorin Sasson

Lecturers: Emma Margarita Erenst, Shenkar; Hila Rosenbluth, Nike

The Challenge

How might we create reusable, zero waste or multipurpose packages?

The Problem

Unused Material

Pollution

Waste of Materials

Our Solution

New use

Universal connection of the handles to the bag

Connecting a rope wire from a hard connector to a plastic bag

Main challenge

R&D and designing smart reuse solutions for Nike clothing packaging bags. Creating a smart product that both upholds the brands sustainability values and turns waste into a new usable product.

User Environment

Market Research

Existing Products

Raf Simons - Plastic Bag

Designers Plastic Bag

The open product - Honest Bag

Celine - Plastic Bag

Experiments and Prototypes

Material options

Nike Grind

Flyleather

Nike Grind Materials

Great design starts with the fundamentals. High-performance Nike Grind materials provide a premium foundation upon which to build.

Nike Grind Materials

Great design starts with the fundamentals. High-performance Nike Grind materials provide a premium foundation upon which to build.

Nike Sustainability Colors

Nike Sustainability Colors

Characteristics:

speckled

translucent

Accent color

Neutrals

Nike Sustainability Colors

The Product